This post is part of WIK's PERSPECTIVE series.

In the second installment of our inspiration-focused blogseries, we look at the 'Eye Attack' exhibition. Featured in the Stedelijk Museum in Schiedam, the Netherlands, this art exhibition tries to fool the viewer. You see things that are not there. Op Art stands for Optical Art, which is a nod to Pop Art. This art movement with Victor Vasarely and Bridget Riley as its key representatives launched internationally with a remarkable exhibition at the Museum of Modern Art (MoMA) in 1965 in New York.

At WIK, we are inspired by the visual illusions of Op Art, something we also try to incorporatie in our designs. What is so strong about Op Art is that it creates images that cannot be produced by photography's lens, the theme of our SS17 collection. Op Art produces visuals that have something computational about it with its perfect lines and shapes, which speaks to our thought that modern life is celebrated in hybrid spaces.

For more info, visit:
Stedelijk Museum Rotterdam
Tate London on Op Art